VirtualConference.com Hosts Industry Experts Who Share All The Latest Digital Marketing Trends
This week VirtualConference.com hosted the ultimate digital marketing online conference, exploring 2020’s most prominent trends and strategies for growth during these unprecedented times.
More than 700 industry professionals around the globe tuned in to hear from 36 expert speakers who discussed an array of pertinent topics, including the current state of digital marketing, best practices in times of crisis, and new tools and applications for maximizing performance.
In just four weeks, the VirtualConference.com team was able to organize a full day of sessions, broken down into three categories. Attendees were able to select from a wide variety of topics and speakers, depending on their area(s) of interest and business needs. If you wish to organize your own virtual event, it is possible to do it very quickly, simultaneously cutting down on costs.
Three simultaneously diffused tracks
Track 1: Growth Marketing
The Growth Marketing track covered several themes pertaining to both organic and paid growth. Speakers provided information and insights regarding techniques such as data-driven email marketing campaigns, SEO optimization, and growth hacking.
A big thank you to our amazing 12 speakers in the Growth Marketing track:
Kristine Sergejeva, Felix VelardeI, lan Khalifa, Lise Le Petit, Yosra Labidi, Gareth James, Maninder Paul, Nicolas Leonhardt, Ric Rodriguez, Utkarsh Srivastav, Samuel Scott and Pam Didner
Track 2: Content Marketing
The Content Marketing track offered a multitude of topics, including brand advocacy, open-source marketing, and content sources. One of the most overarching areas of focus within this track was long-term marketing strategies that prioritize target audience relationship building through high-quality content. This approach may require a longer time frame, but our speakers shared numerous insider tips to maximize conversions and overall ROI.
A big thank you to our fantastic Content Marketing speakers;
Flavilla Fongang, Joe Lazauskas, Laura Cordrey, David Donaldson, Larry Kotch, Hazel Morton, Andrew David, Marcello Mari, Ayumi Moore Aoki, Amy Williams, Gemma Bianchi and Tijana Atamburic
Track 3: Social Media
Social listening, crisis communication, and breaking through the noise in the public sphere were all popular topics of discussion within the Social Media track. The key take-aways were strategies to better connect with target audiences, brand building, and increasing sales by driving website traffic.
A big thank you to our amazing Social Media speakers;
Luan Wise, Denis Zekic, Betty Touzeau, Rupert Rixon, Lewis Ellis, Mike Blake-Crawford, Jonathan Deacon, Lucia Knell, Zach Benson, Laurie Keith, and Caitlin Sarazin Women Who Code
Introduction to the platform
Event Preparation
Our team takes pride in providing all our participants with everything they need for a successful conference. From onboarding speakers with virtual one-on-one platform tours and rehearsals to admin chats and testing all technical set-ups to ensure a smooth presentation.
Speakers are set-up with chat notifications on their mobile phones, which facilitates the interaction with the attendees.
All of these functionalities make it easy to onboard your community, speakers, or mentors on the platform!
Additional Resources
The Virtual Conference team put the Insights section of the platform to good use by sharing selected materials that offered further information, articles, and resources.
All event organizers can customize this dedicated area on the platform and post anything from sponsor descriptions to educational material.
Video Replays
For those who would like to view or revisit any of the 40 sessions offered throughout the conference, video replays are available on the platform.
Ticketing
VirtualConference.com allows you to utilize our ticketing system to create user categories.
You can also limit feature access to certain categories to create frustration and trigger payments. What if you wish to organize a free event? No worries, the platform also features an easily implementable freemium model which is the most profitable for online content.
Final words
The entire team would like to thank everyone involved in the Digital Marketing Virtual Conference 2020.
A special thank you to our amazing speakers who made it possible to organize this conference in such a short time frame.
If you want to find out more about the Virtual Conference platform, here is a video to learn more:
Interested in organizing your own online event? Visit https://www.virtualconference.com/ to contact our specialists.
